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DSW in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy running gear, is DSW named? This is the answer from our latest monthly measurement, November 2026.

#19

of 32 stores measured

1/35

buying questions where AI names it; the category median is 1

0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around DSW

#17Nordstrom Rack2/35 #18Dick’s Sporting Goods1/35
#19DSW1/35
#20Heart Rate Monitors USA1/35 #21Playmakers1/35
See the full ranking for Running gear

What AI says about DSW

In the 1 answer that name DSW, AI mentions: low prices (1x).

“DSW / Famous Footwear / Kohl’s / Target Better for budget-friendly everyday running shoes, though the performance selection may be smaller.”

ChatGPT, asked: where can I buy running shoes for kids online in the US

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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See the questions I lose

Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.