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Cole Haan in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy shoes, is Cole Haan named? This is the answer from our latest monthly measurement, October 2026.

of 62 stores measured

3/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Cole Haan

#5	famousfootwear.com	7/35
#6	shoecarnival.com	5/35
#7	Cole Haan	3/35
#8	naturalizer.com	2/35
#9	Red Wing	2/35

See the full ranking for Shoes

What AI says about Cole Haan

In the 4 answers that name Cole Haan, AI mentions: low prices (1x), premium (1x).

“Macy’s, https://www.macys.com Frequent sales on brands such as Cole Haan, Johnston & Murphy, Calvin Klein, and more.”

ChatGPT, asked: where can I buy dress shoes online in the United States?

“They carry everything from accessible brands (Cole Haan, Steve Madden) to high-end luxury (Ferragamo, Magnanni, Gucci).”

Gemini, asked: where can I buy dress shoes online in the United States?

“[Cole Haan](https://www.colehaan.com): Famous for incorporating athletic-shoe cushioning into classic work pumps.”

Gemini, asked: what is a good US website to buy women's heels online?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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