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Kroger in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy skincare, is Kroger named? This is the answer from our latest monthly measurement, October 2026.

of 13 stores measured

1/35

buying questions where AI names it; the category median is 2

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Kroger

#6	Apostrophe	2/35
#7	Nurx	2/35
#8	Kroger	1/35

See the full ranking for Skincare

What AI says about Kroger

“Drugstore and retailer sites, such as CVS, Walgreens, Costco, and Kroger, depending on the shopper.”

ChatGPT, asked: where do most Americans buy their skincare products online

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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