#9
of 37 stores measured
The index › the United States › Smart home › Target
Target in the Krillo Index
When shoppers in the United States ask ChatGPT and Gemini where to buy smart home, is Target named? This is the answer from our latest monthly measurement, November 2026.
8/35
buying questions where AI names it; the category median is 1
2
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around Target
See the full ranking for Smart homeWhat AI says about Target
In the 10 answers that name Target, AI mentions: trusted (1x), low prices (1x).
“Target, Convenient for popular consumer devices from Google Nest, Amazon Ring/Echo, Apple Home-compatible brands, Philips Hue, etc.”
ChatGPT, asked: where should I go online to buy smart home devices in the United States?
“Target, Reliable, easy returns, and commonly carries Echo, Nest, and Apple smart speakers.”
ChatGPT, asked: which American online store is reliable for buying a home hub or smart speaker?
“Target & Walmart (Best for Deals and Easy Local Returns)”
Gemini, asked: which American online store is reliable for buying a home hub or smart speaker?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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