KRILLOINDEX

Leuchtturm1917 in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy stationery and office, is Leuchtturm1917 named? This is the answer from our latest monthly measurement, October 2026.

#15
of 52 stores measured
2/35
buying questions where AI names it; the category median is 1
1
questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Leuchtturm1917

#13 Erin Condren 2/35
#14 hobonichi.com 2/35
#15 Leuchtturm1917 2/35
#16 Levenger 2/35
#17 poppin.com 2/35

See the full ranking for Stationery and office

What AI says about Leuchtturm1917

In the 3 answers that name Leuchtturm1917, AI mentions: low prices (1x), quality (1x).

“Leuchtturm1917, Excellent paper quality, numbered pages, index pages, and many notebook formats; ideal for bullet journaling.”

ChatGPT, asked: where should I shop online for planners and journals in the US?

“Top brands sold: Hobonichi, Midori, Maruman, Leuchtturm1917.”

Gemini, asked: where should I shop online for planners and journals in the US?

“Many people also buy directly from brands’ websites, such as Moleskine, Leuchtturm1917, Rhodia, Pilot, Pentel, Sharpie, Zebra, Crayola, and BIC, particularly when looking for a specific product line or customization.”

ChatGPT, asked: where do Americans buy stationery and writing supplies online?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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