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The Happy Planner in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy stationery and office, is The Happy Planner named? This is the answer from our latest monthly measurement, October 2026.

#29

of 52 stores measured

1/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around The Happy Planner

#27	poketo.com	1/35
#28	Promptly Journals	1/35
#29	The Happy Planner	1/35
#30	thepapermillstore.com	1/35
#31	The Washi Tape Shop	1/35

See the full ranking for Stationery and office

What AI says about The Happy Planner

“Happy Planner / The Happy Planner, Disc-bound, highly customizable planners; good if you like adding, removing, and rearranging pages.”

ChatGPT, asked: where should I shop online for planners and journals in the US?

“[The Happy Planner](https://thehappyplanner.com): Famous for their "disc-bound" system, which allows you to easily pull pages out, add new inserts, and move things around.”

Gemini, asked: where should I shop online for planners and journals in the US?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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