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Nomatic in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy travel and luggage, is Nomatic named? This is the answer from our latest monthly measurement, October 2026.

#17

of 38 stores measured

2/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Nomatic

#15	containerstore.com	2/35
#16	Cotopaxi	2/35
#17	Nomatic	2/35
#18	Tortuga Backpacks	2/35
#19	Coop Sleep Goods	1/35

See the full ranking for Travel and luggage

What AI says about Nomatic

“Nomatic & Peak Design: Highly popular online brands for digital nomads, photographers, and "one-bag" travelers who want hyper-functional travel backpacks.”

Gemini, asked: where do Americans usually buy their travel bags and luggage online?

“Best for Urban/Sleek Direct-to-Consumer: Peak Design & Nomatic Many "boutique" travel pack brands (like Goruck or Tortuga) frequently suffer from stock shortages or rely on pre-orders.”

Gemini, asked: which US online store keeps travel backpacks in stock consistently?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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