How to read this
This is a snapshot
AI assistants change their answers. This list is what came out on the date measured, not a judgement about the stores. We measure again every month.
The index › Belgium › Babyspullen en verzorging
Baby products
35 buying questions, Belgium, 2 assistants
Measured on 04-11-2026, 33 stores, ChatGPT, Gemini
| # | Store | Since last | Named | Recommended |
|---|---|---|---|---|
| 1 |
the baby's corner
babyscorner.be |
= | 20 / 35+20 | 7 |
| 2 |
Babypark
babypark.be |
= | 13 / 35+13 | 5 |
| 3 |
Babydump.be
babydump.be |
= | 12 / 35+12 | 4 |
| 4 |
Babylux
babylux.be |
▲1 | 4 / 35+4 | 2 |
| 5 |
Paradisio
paradisio.be |
new | 4 / 35+4 | 2 |
| 6 |
Carrefour
carrefour.be |
▼2 | 9 / 35+9 | 1 |
| 7 |
Colruyt
colruyt.be |
▼1 | 6 / 35+6 | 1 |
| 8 |
BabyKid.be
babykid.be |
new | 2 / 35+2 | 1 |
| 9 |
Hello Archie
helloarchie.be |
▼2 | 1 / 35+1 | 1 |
| 10 |
Babymarkt
baby-markt.be |
▼1 | 2 / 35+2 | 0 |
| 11 |
Babymarkt
babymarkt.be |
▼2 | 2 / 35+2 | 0 |
| 12 |
De Kinderplaneet
dekinderplaneet.be |
▼3 | 2 / 35+2 | 0 |
| 13 |
Little Zebra
littlezebra.com |
▼5 | 1 / 35+1 | 0 |
| 14 |
Mister Mo
mistermo.be |
new | 1 / 35+1 | 0 |
| 15 |
Prenatal
prenatal.be |
▼6 | 1 / 35+1 | 0 |
Biggest risers since last month: Babylux ▲1
In the top 10? Share it: LinkedIn, download the image
Category median: named in 0 of 35 questions (the middle store of all 33 stores we measured; +n is how many questions a store is above it).
Named means the store appeared in the answer. Recommended means the assistant clearly advised it. Being in a list is not the same as being advised, so we count them separately. The other 18 stores were named in none of these questions.
This ranking covers the 33 stores we measure in this category. That is not every store in the market.
Each dot is a store. Further right: named in more buying questions. Higher: recommended more often. Stores low on the right are known to AI but rarely the tip. That gap is what most stores can close.
Review sites, comparison sites, marketplaces and communities that ChatGPT and Gemini mention in their answers in this category. Stores that are present and well reviewed there are easier for AI to recommend.
Bol
Marketplace
37 of 70
AI sends shoppers there. Selling there too, or being clearly better on your own site, both help.
Amazon
Marketplace
25 of 70
AI sends shoppers there. Selling there too, or being clearly better on your own site, both help.
2dehands.be
Platform
6 of 70
AI sends shoppers there. Check whether you can be listed.
Vinted
Marketplace
6 of 70
AI sends shoppers there. Selling there too, or being clearly better on your own site, both help.
bol.com België
Platform
5 of 70
AI sends shoppers there. Check whether you can be listed.
Zalando
Marketplace
4 of 70
AI sends shoppers there. Selling there too, or being clearly better on your own site, both help.
Community
3 of 70
Be present there with useful posts or answers; AI repeats what people say.
Facebook Marketplace
Platform
3 of 70
AI sends shoppers there. Check whether you can be listed.
Only the questions that could really name a store, because only those count. They are in the language of the market, because that is how shoppers there ask them.
AI named: Dreambaby, Farmaline, Newpharma
AI named: Dreambaby, Babylux, De Gele Flamingo
AI named: Babypark.be, Baby-Dump.be, Dreambaby.be
AI named: JBC België, H&M België, C&A België
AI named: Dreambaby, Babypark, De Kleine Zebra
AI named: Zalando, ABOUT YOU, H&M België
AI named: Dreambaby, Babypark België, Babydump België
AI named: Hello Archie, Blabloom, Froy & Dind
AI named: Dreambaby, Babypark, Farmaline
AI named: Dreambaby, Babypark, Coolblue België
AI named: Dreambaby, IKEA België, JYSK België
AI named: Kruidvat.be, Medi-Market.be, Newpharma.be
AI named: Dreambaby, C&A België, Kiabi België
AI named: Babypark, Dreambaby, Prenatal België
AI named: Kruidvat, Carrefour, Colruyt Collect&Go
AI named: Dreambaby, Babypark, Prenatal
AI named: Dreambaby, Babypark België, Vertbaudet België
AI named: Kiabi België, Zeeman, Hema
AI named: Dreambaby, the baby's corner, Babypark
AI named: Dreambaby, Babypark.be, Babydump
AI named: Baby-Dump.be, Babypark.nl, Dreambaby.be
AI named: JBC, Dreambaby, Filou & Friends
AI named: ToyChamp, Dreambaby, Fox & Cie
AI named: Dreambaby, Babylux, Baby-Dump België
AI named: De Kleine Zebra, Baby & Tiener, Babykoop
AI named: Blabloom, Sebio, Druantia
AI named: De Kleine Zebra, Dreambaby, De Gele Flamingo
AI named: Baby-Dump.be, BabyKid.be, Dreambaby.be
AI named: Dreambaby, Kruidvat, Carrefour
AI named: Blabloom, Kleine Baas, Mic Mac Minuscule
AI named: Dreambaby, Baby-Dump.be, Baby & Tiener
AI named: Kruidvat, Carrefour, Colruyt Collect&Go
AI named: Kruidvat, Collect&Go, Delhaize
AI named: Dreambaby, Babypark België, Newpharma
AI named: Babylux, BabyKid, De Kleine Zebra
How to read this
AI assistants change their answers. This list is what came out on the date measured, not a judgement about the stores. We measure again every month.
No paid positions. A store cannot buy its way in, and the order follows from the answers alone.
If someone asks about a brand or for general information, no store appears in the answer, not even the best one. Those questions are left out of the count. How we measure.
Run the free check on your store. You will see straight away whether AI assistants can find and read it.
Free check