#6
of 161 stores measured
The index › the United States › Home and furniture › Costco
Costco in the Krillo Index
When shoppers in the United States ask ChatGPT and Gemini where to buy home and furniture, is Costco named? This is the answer from our latest monthly measurement, November 2026.
10/35
buying questions where AI names it; the category median is 0
6
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around Costco
See the full ranking for Home and furnitureWhat AI says about Costco
In the 11 answers that name Costco, AI mentions: low prices (4x), premium (1x), trusted (1x), quality (1x).
“Costco, Often good value on sofas, mattresses, dining sets, and seasonal furniture, with favorable return policies.”
ChatGPT, asked: where can I buy quality furniture online in the US?
“Costco, popular for larger furniture pieces and mattresses, particularly among members.”
ChatGPT, asked: where do most Americans buy their home furnishings online?
“Fastest for immediate local delivery/pickup: Walmart, Target, IKEA, Costco, or a local furniture chain can be quickest if the item is stocked nearby—sometimes same-day pickup or local delivery.”
ChatGPT, asked: which American online store delivers furniture the fastest?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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