#10
of 32 stores measured
The index › the United States › Running gear › Costco
Costco in the Krillo Index
When shoppers in the United States ask ChatGPT and Gemini where to buy running gear, is Costco named? This is the answer from our latest monthly measurement, November 2026.
1/35
buying questions where AI names it; the category median is 1
1
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around Costco
See the full ranking for Running gearWhat AI says about Costco
In the 2 answers that name Costco, AI mentions: trusted (1x).
“For a dependable conventional treadmill, buying direct from Horizon or Sole, or through Dick’s or Costco, is usually a safe starting point.”
ChatGPT, asked: where can I buy a treadmill online from a reliable US store
“Why they’re reliable: The best return policy in retail. If the treadmill stops working or you simply don’t like it, Costco will often pick it up and refund your money without the massive return shipping fees other stores charge.”
Gemini, asked: where can I buy a treadmill online from a reliable US store
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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