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Nordstrom in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy running gear, is Nordstrom named? This is the answer from our latest monthly measurement, November 2026.

#16

of 32 stores measured

2/35

buying questions where AI names it; the category median is 1

0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Nordstrom

#14Marshalls5/35 #15B&H Photo Video2/35
#16Nordstrom2/35
#17Nordstrom Rack2/35 #18Dick’s Sporting Goods1/35
See the full ranking for Running gear

What AI says about Nordstrom

“If you want to avoid big-box department stores (like Dick’s, REI, or Nordstrom) and support specialty retailers and independent brands, the US running scene has some fantastic options.”

Gemini, asked: are there any smaller American online running shops I should know about besides the big department stores

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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