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Where can I find a good online store for ethically made clothing in the United States?

We asked ChatGPT and Gemini this exact question in October 2026, as a shopper in the United States would. These are the stores they named, most named first.

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The stores AI named

  1. Fair Indigo
  2. Pact
  3. Known Supply
  4. Kotn
  5. MATE the Label
  6. Patagonia
  7. Eileen Fisher Renew
  8. Outerknown
  9. Nudie Jeans
  10. ABLE
  11. Reformation
  12. Christy Dawn
  13. Quince

From our monthly measurement for sustainable clothing in the United States. Marketplaces and platforms are left out. AI answers change; this is a snapshot, not an endorsement. How we measure.

See the full ranking for sustainable clothing ›

Other questions shoppers ask

Is AI sending these shoppers to someone else?

See the buying questions where AI names another store instead of yours, and what to change. Free, no account.

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