KRILLOINDEX

tumi.com in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy travel and luggage, is tumi.com named? This is the answer from our latest monthly measurement, October 2026.

#5
of 38 stores measured
6/35
buying questions where AI names it; the category median is 1
3
questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around tumi.com

#3 Samsonite 11/35
#4 Monos 11/35
#5 tumi.com 6/35
#6 Tom Bihn 4/35
#7 GORUCK 3/35

See the full ranking for Travel and luggage

What AI says about tumi.com

In the 7 answers that name tumi.com, AI mentions: premium (4x), quality (2x).

“Tumi, High-end, business-oriented luggage with strong build quality, though expensive.”

ChatGPT, asked: where can I buy a good carry-on suitcase online in the US?

“Brand websites, Shoppers frequently buy directly from brands such as: - Samsonite - Away - Travelpro - Tumi - Briggs & Riley - Monos - July - Delsey - American Tourister - Department-store sites, Macy’s, Nordstrom, Kohl’s, JCPenney, and...”

ChatGPT, asked: where do Americans usually buy their travel bags and luggage online?

“Tumi: The premier brand for business travelers and corporate status.”

Gemini, asked: where do Americans usually buy their travel bags and luggage online?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

Follow this rank

Get an email when tumi.com moves up or down in the next measurement. Free, one click to stop.

Is this your store?

See the buying questions where AI names someone else instead of you, and what to change. Free, no account.

See the questions I lose

Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.