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The RealReal in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy women's clothing, is The RealReal named? This is the answer from our latest monthly measurement, October 2026.

#7
of 38 stores measured
4/35
buying questions where AI names it; the category median is 0
1
questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around The RealReal

#5 Lane Bryant 2/35
#6 Shopbop 6/35
#7 The RealReal 4/35
#8 Princess Polly 2/35
#9 Net-a-Porter 2/35

See the full ranking for Women's clothing

What AI says about The RealReal

In the 4 answers that name The RealReal, AI mentions: sustainable (1x), low prices (1x), premium (1x).

“Best secondhand / sustainable: The RealReal for designer, Poshmark, ThredUp, and Depop.”

ChatGPT, asked: Where is the best place to buy women's clothing online in the US?

“The RealReal, Authenticated luxury resale.”

ChatGPT, asked: Where can I buy stylish women's outfits online in the United States?

“Shopping Tip: If you need high-end suits on a budget, look up brands like Theory, Vince, and M.M.LaFleur on luxury resale sites like The RealReal, Poshmark, or ThredUP, where women frequently resell barely-worn professional suiting for...”

Gemini, asked: Where can I order women's professional workwear online in the US?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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