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Milosport in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy winter sports, ski and snowboard, is Milosport named? This is the answer from our latest monthly measurement, October 2026.

of 40 stores measured

3/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Milosport

#7	tactics.com	8/35
#8	Burton	8/35
#9	Milosport	3/35
#10	Darkside Snowboards	2/35
#11	Helly Hansen USA	2/35

See the full ranking for Winter sports, ski and snowboard

What AI says about Milosport

“[Milosport](https://www.milosport.com): Legendary Utah-based core snowboard shop with a solid online store.”

Gemini, asked: where can I buy snowboard bindings online in America?

“For last-season deals, check Milosport, Level Nine, Tactics, Darkside, and Salty Peaks after the main winter season.”

ChatGPT, asked: which smaller American online stores sell snowboard gear besides the big general sports websites?

“Milosport has been open since the 1980s and is deeply rooted in the Utah scene.”

Gemini, asked: which smaller American online stores sell snowboard gear besides the big general sports websites?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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