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Patagonia Worn Wear in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy sustainable clothing, is Patagonia Worn Wear named? This is the answer from our latest monthly measurement, October 2026.

#11

of 41 stores measured

5/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Patagonia Worn Wear

#9	thereformation.com	12/35
#10	outerknown.com	8/35
#11	Patagonia Worn Wear	5/35
#12	everlane.com	4/35
#13	For Days	4/35

See the full ranking for Sustainable clothing

What AI says about Patagonia Worn Wear

In the 5 answers that name Patagonia Worn Wear, AI mentions: low prices (1x), sustainable (1x).

“| ### Easiest places to begin If you want a simple, practical mix: - Budget-friendly: ThredUp + Pact + Quince - Casual capsule wardrobe: Pact + MATE + Outerknown - Outdoor/cold-weather: Patagonia + Patagonia Worn Wear - Women’s...”

ChatGPT, asked: Where should I go online to buy eco-friendly everyday outfits in the US?

“Best Long-Term Value (Lowest "Cost-per-Wear"): [Patagonia](https://www.patagonia.com/) / [Worn Wear](https://wornwear.patagonia.com/)”

Gemini, asked: What US online store gives you the most value for money on eco-friendly clothing?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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